This month brings triumphal news that Google and Facebook have, after a two year battle, started paying vast amounts in VAT to the Bangladeshi treasury. Other foreign companies too, like British American Tobacco, have paid further vast sums. Which is excellent of course. These big foreign companies...
Iced tea can at times be among the simplest of refreshments. The category conjures up images of a tall, cool ice-filled glass of sweet (or not-so-sweet) drink. But as ready-to-drink tea sales rebound from pandemic challenges, the market for traditional-styled products remains crowded and dominated by a...
Malaria kills hundreds of thousands of people each year, mostly children under the age of five living in Africa. While there are treatments for the disease that can help lessen its impact, stopping it entirely is a different challenge: It’s notoriously difficult to make a malaria vaccine...
As digital marketing headhunters, we know any gap in a marketing strategy could set a company back for weeks or even months. You need to make sure they have all the resources you need to be competitive. With deep research, MarketPro has found four common key concepts...